How Difficult Is It Really to Receive Amazon Category Approval?

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Selling on Amazon is a great way to make extra money. Some people have even achieved independent wealth by doing so. If you have decided to sell products on Amazon, there are some specific requirements that you must follow. Sometimes, approval is required. This article will help you understand the specifics of Amazon’s approval process with regards to categories. 

For many categories, no approval process is required to sell on Amazon. Without approval, you can sell many of the following items (once you’ve become an Amazon seller): new or used Amazon device accessories, used Kindles, baby products, beauty products, books, camera equipment, cell phones, clothes, electronics, health and personal care products, musical instruments, office products, outdoor gear, shoes, handbags, sunglasses, computer games, sports equipment, tools, toys, and games. 

There are many categories that require approval, such as watches, videos, collectibles and memorabilia, professional services, scientific products, groceries, fine art, fine jewelry, collectible coins, business products, and automotive products. Many of these products require that you are a professional seller, and others require additional approval on top of that. 

In order to sell items in categories requiring approval, you must have a professional selling plan and a subscription. Amazon wants to ensure the best customer experience, so they want to make sure that professional sellers meet high quality standards. 

Amazon has two types of seller platforms, individual and professional. If you want to become a professional seller (the first step to selling in approved categories), you will be required to pay a monthly fee. As of now, the fee is $39.99 per month, but that is subject to change. Once you become a professional seller, you will be able to request approval to sell in the aforementioned categories such as collectible coins, jewelry, and fine art. 

If you do have items to sell that fall into a category or categories that require approval, then the next step is to request approval. For now, the only way to request approval is to contact Amazon through their site. Amazon will respond to you within three business days to let you know if you’ve been approved or if they require information. 

It can be difficult to get approval. For instance, to sell fine jewelry on Amazon, you must have a brickand-mortar store with an annual revenue of $50,000. Amazon also requires a $5,000 nonrefundable application fee. 

If you want to sell industrial and scientific equipment on Amazon, you have to ensure all state, federal, and international laws are met. 

If you want to sell home services on Amazon, you are required to carry $1 million dollars in general liability insurance. If your trade or profession requires a license, you must provide this information to Amazon. In many instances, Amazon will also run background checks on you and your business. 

As you can see, Amazon provides sellers with a spectrum of services, some of which are easy to start and others that require quite a bit of effort to get going. Ultimately, the best path to take is to determine exactly what you want to sell on Amazon, determine whether or not the product or service requires approval, and seek approval as necessary. If you meet all of Amazon’s requirements, you shouldn’t have difficulty selling on their platform, but the approval process can be time-consuming. Just be sure to read all of the instructions and fine print before proceeding.

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