Selling on Amazon is a business that can bring good profits, but understanding the whole fee system is a must. By 2026, Amazon’s fee structure has varied in some ways from the previous years. Therefore, if you are a seller or going to start selling on Amazon, then it is imperative that you have the knowledge of these fees. This guide is written in an easy-to-read style and is suitable for sellers of all levels.
If you need assistance with planning, product listing, or fee management, the collaboration between Amazon Consulting Experts and Amazon Seller Experts can be really beneficial. These experts not only help you but also make your business run smartly by avoiding costs.
What Amount of Money is Amazon Taking for the Different Fees?
There are several fees that Amazon imposes on sellers. It is really crucial to know them all if you want to set the price of your products correctly.
1. Referral Fees
A referral fee is charged for each and every product you sell on Amazon. It is basically a percentage of the price of the product that goes to Amazon. The percentage amount is different depending on the product category. For instance, there might be one rate for electronic items while another for cosmetics.
Referral fees normally range from 8% to 20%. If you set the price of your product without considering this fee, your profits will be lower than expected. Amazon Experts will guide you regarding the precise rate for your category.
2. Subscription Fees
A monthly subscription fee is charged if you opt for a Professional Seller Account. This fee is still expected in 2026 for most professionals. Individual sellers may not pay this fee yet they will be charged more per sale.
The right account selection depends on the amount you sell. Amazon Seller Experts can assist you in the selection of the most suitable plan for your enterprise.
3. Fulfillment Fees
Amazon takes a fee for warehousing and delivering your stock. These fees vary depending on the following:
- Product size
- Weight
- Storage time
In case you opt for Fulfillment by Amazon (FBA), Amazon will take care of the storing and shipping of your products. It is convenient, however, the total cost may be exorbitant. Besides, for large or not frequently sold items, the storage fees can be huge.
Amazon Consulting Experts will assist you in getting the storage time down and picking the goods with more profit margins.
4. Advertising Fees
Amazon Advertisement can play a significant role in grabbing the attention of the buyers since it places your products at the top of the search results. However, ads come with a price. The cost per click is what you pay whenever your ad gets a click, also referred to as CPC.
Without optimization, the ads might do nothing but burn the money and give no sales. The Amazon Experts show you the way to do it by setting up campaigns that are not only cheap but turn clicks into sales as well.
5. Returns and Refund Fees
Amazon’s return policies can also be a burden on the seller’s pockets. A certain number of product categories come under the restocking fees, while others don’t. Whenever a customer returns, the seller might have to pay a return processing fee.
A clear understanding of the returns could let you make plans to cover your losses and avoid surprises.
New Fee Changes in 2026
In 2026, Amazon updated some of its fees. Here are the key changes:
- Storage fees increased during peak months.
- Referral fees in some categories went up slightly.
- New return processing fees for certain items.
These changes mean that sellers must plan pricing more carefully. Working with Amazon Consulting Experts helps you stay up to date so that unexpected costs don’t hurt your profits.
How Sellers Can Avoid Extra Costs
Avoiding extra fees is one of the smartest moves a seller can make. Here are proven strategies:
1. Choose the Right Fulfillment Method
If most of your sales are fast and lightweight, FBA might work well. But for bulky or slow-selling items, you might use Fulfillment by Merchant (FBM) instead. This helps reduce storage fees.
Amazon Seller Experts can run cost comparisons to find the best option for you.
2. Monitor Inventory Closely
Long-term storage fees can eat into your profit. If products sit too long in Amazon’s warehouse, fees go up. Sell fast, remove old inventory, or lower prices early to avoid storage penalties.
Experts help calculate the best time to remove or discount items.
3. Optimize Your Listings
Better product listings attract more buyers without extra advertising costs. Clear titles, strong product descriptions, and high-quality images help.
Amazon Experts know how to write listings that sell more without spending extra on ads.
4. Use Advertising Wisely
Instead of running all ads at once, test small budgets first. Track which ads give real sales. Stop ads that cost more than they earn.
Professionals can set up and track your ads so you get the best return on investment.
5. Bundle or Reprice Smartly
Bundling related products can increase average order value and reduce per-item fees. Smart repricing can help you stay competitive without lowering profit too much.
Experts use tools to automate repricing and keep your price in the optimal range.
6. Avoid Unplanned Returns
High return rates increase fees and reduce profits. Make sure your product descriptions are accurate and honest. Include clear size charts or instructions if needed.
Consultants help build clear listings that set correct buyer expectations and reduce returns.
Why You Should Work with Amazon Professionals
Managing an Amazon store is complex. Amazon Consulting Experts and Amazon Seller Experts are professionals who understand Amazon’s fee system deeply. They help you:
- Understand the real cost of selling
- Price products correctly
- Choose the best fulfillment methods
- Reduce storage and advertising waste
- Increase profit over time
Hiring experts may seem like an added cost, but for many sellers, it pays off quickly through higher profits and fewer mistakes.
Final Words
Selling items on Amazon in 2026 will remain a profitable enterprise; however, you will need to understand the fees associated with selling on Amazon and create strategies to avoid unnecessary fees. By enlisting the assistance of an Amazon Consulting Expert or an Amazon Seller Expert, you can ensure that you will retain a larger portion of your profits and intelligently grow your business over time.
By using the services of Channel Supply Experts, you will be able to monitor and reduce your Amazon fees, which allows you to focus on building an intelligent and sustainable business while also growing your profits.
Frequently Asked Questions (FAQ)
Q: What is a referral fee?
A: A referral fee is the percentage Amazon charges on every sale. It varies by product category.
Q: Do all sellers pay the same fees?
A: No. Fees differ based on account type, product size, weight, category, and fulfillment method.
Q: Can I avoid monthly subscription fees?
A: Yes, by using an individual seller account. But this only works if you sell fewer items per month.
Q: Are advertising costs required?
A: No. Advertising is optional, but it helps products get visibility and can increase sales when done well.
Q: How do professionals help avoid extra fees?
A: Experts analyze your business and guide you on pricing, fulfillment, advertising, and inventory so you pay less and earn more.